Do you know that the packaging your skin-care products are in can determine whether the product works for you and for how long it remains effective? Here is an excerpt from an Allure Magazine article I read last week:

"The world of skin-care packaging is a little like online dating: A pretty appearance can draw you in, but that doesn't mean it's going to last. Some packages make products expire faster than you'd think."

At Apple Rose Beauty, we pay a lot of attention to selecting the right packaging for our products. Not only is our packaging environmentally friendly, but because our products are natural and organic, like anything in nature that's not stuffed with preservatives, they can break down quickly if not adequately protected. This is why many of our products come in airtight pumps and our vitamin C serum comes in an amber colored glass pump bottle. We want them to work for you for as long as you use them.

According to the article, "Air tight pumps are good for Anti-aging products with ingredients like peptides, growth factors, antioxidants, and retinol; formulas intended for use on sensitive skin (since they are less likely to become contaminated by potential irritants). 

Medicine droppers are not good for supersensitive ingredients, like vitamin C. Serums with the unstable ingredient are nonetheless sometimes packaged in this type of dispenser because they give the feeling of a professional treatment. But because they don't protect against air exposure, droppers can cause those types of formulas to expire more rapidly."

Click here to check out the full article on Allure.com as they break down what you need to know about the packaging to prevent your moisturizers, serums, eye creams, lotions etc. from breaking down. You may be surprised!